Zena Martin
In 1998, Zena Martin left her management level advertising job in New York, and moved to London with no job and no work permit. Fast forward over a decade later, after having worked her way up the British corporate ladder, and Zena is now the Founder and Managing Director of Acknowledge Communications Ltd, a Corporate Social Responsibility and Diversity Communications Consultancy –– and is also now a dual-citizen.
Prior to launching Acknowledge, Zena was part of media group, WPP. She was a Hill & Knowlton (H&K) UK board director and the MD of piranhaKid, a consumer PR agency. Before heading up piranhaKid, Zena was the Managing Director of Blanc & Otus (B&O) UK, a technology and consumer technology PR Consultancy that is a subsidiary of H&K. Zena joined B&O UK from London PR consultancy, Firefly Communications, where she was an Associate Director and the head of its Paris office. She began her career in the United States working for global advertising agencies, including Leo Burnett, DDB Needham and McCann Erickson.
Zena is also a Trustee Board Director of The Scout Association; a Non-Exec Director for the Group Diversity Board and Assurance & Regulation Board of Places for People; and a volunteer member of charity, Junior League of London. Zena is a frequent public speaker and media pundit on the subject of Diversity and Corporate Social Responsibility.
Zena has been a Fellowship Council Representative since its launch in October 2009.