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My Arts & Ecology colleague William Shaw, editor of our site, interviewed Superflex on the eve of their work opening at the South London Gallery. I went to see their film on Sunday afternoon. It took us, me and my 16-year-old son, well over an hour to get there so we were muttering "it better be worth it" under our breaths as the rain drizzled down and we thought of alternative amusement – scones in front of a fire, Saturday’s Guardian, feet up.

My Arts & Ecology colleague William Shaw, editor of our site, interviewed Superflex on the eve of their work opening at the South London Gallery. I went to see their film on Sunday afternoon. It took us, me and my 16-year-old son, well over an hour to get there so we were muttering "it better be worth it" under our breaths as the rain drizzled down and we thought of alternative amusement – scones in front of a fire, Saturday’s Guardian, feet up.

It was more than worth it – the memories will stay with both of us possibly for ever. And Hector is not easily impressed, and for different reasons nor am I.

It’s such a simple idea – create a replica McDonalds restaurant, and then slowly flood it, the water seeping under the door and slowly rising so that eventually every cup, every chip, the photograph of Employee of the Year, the coffee jug, Ronald McDonald, all are subsumed. There’s no human presence, just the gurgling of water. Film it and hand it over to the audience.

Five minutes in and I almost expected to feel water around my feet as we watched. First thought of course is to blame McDonalds which I read in Matthew Taylor’s blog are doing very well thank you in the recession. Idiots. Climate change is their fault. I settled back. But is it? Superflex’s film makes you feel increasingly uncomfortable. It’s not quite so simple. That’s art for you. It’s unsettling. It raises those questions you’d often rather leave unexplored. It lodges them in your mind. Maybe we should finally DO something? Maybe scones and the Guardian are the fiddling while Rome (Australia) burns … or (Bangladesh) floods?

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