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A short while ago we held an event here at the RSA on health and behaviour. The video of this event is now on RSA Vision. Three experts present their case for an approach to public health policy based on psychological, neuroscientific and economic research. The topics range from the power of the situation to affect behaviour at the unconscious level, to the psychology of framing ‘nudges’ as not too paternalistic, to the neurology of decision-making that renders many people less than optimal exercisers of free choice in this area.

A short while ago we held an event here at the RSA on health and behaviour. The video of this event is now on RSA Vision. Three experts present their case for an approach to public health policy based on psychological, neuroscientific and economic research. The topics range from the power of the situation to affect behaviour at the unconscious level, to the psychology of framing ‘nudges’ as not too paternalistic, to the neurology of decision-making that renders many people less than optimal exercisers of free choice in this area.

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