Since it first became our home in 1774, RSA Fellows have shaped the evolution of RSA House. We want to continue this legacy into 2018 as we begin work on creating a 21st century Enlightenment coffeehouse
Coffee was first introduced to London in 1652 by an eccentric Greek entrepreneur, and was by all accounts a revolting drink, routinely compared in historical records to oil, ink, mud, and soot.
But given that drinking the Thames water was a recipe for certain death, and spending your days in one of the city’s lively public houses rarely led to world-changing ideas, the introduction of the Enlightenment era coffeehouse was nothing short of a revelation. Historian Dr Matthew Green describes it as the ‘jet fuel’ of the Enlightenment.
It was in a coffeehouse in 1754 that the RSA was founded. Fast forward twenty years, and the Society had swelled from 11 members to many hundreds and moved into permanent premises on John Adam Street. RSA House, a bespoke building which later merged with 3 other townhouses and a tavern, became a place to showcase the innovations and great ideas of the time, drawing in crowds for live demonstrations of inventions such as the telephone and the extendable fire ladder.
We’re still proud to play host to ground-breaking new ideas, but recently we’ve been looking back to our roots and at the kind of environment that powers original thinking. It’s interesting what the research throws up. According to one study into the optimal noise levels for performing different tasks, a coffee shop atmosphere is much better for promoting creativity, compared to a silent work space.
"Modest background noise, the scientists explain, creates enough of a distraction to encourage people to think more imaginatively.”
Conversation was a defining characteristic of the Enlightenment coffeehouse; in some you were not allowed to cross the threshold until you had offered up a morsel of news or gossip. The reason for this was threefold; the introduction of coffee coincided with a media boom so there was suddenly much to read and be discussed; cities were growing at a rapid rate increasing the number of people you could meet with; and there was also a rise in the idea of politeness, so interaction was actively encouraged as a means to hone conversation skills.
It is an interesting parallel to today where powerful forces are struggling to contain and control media; cities are growing ever more rapidly but often at the expense of community; and while face-to-face interactions remain largely civil, online discourse is becoming famed for its vitriol.
The reasons why the RSA wants to reinvent the environment of the Enlightenment coffeehouse ties into all of the above. We want to bring people together to discuss (in a level headed way) the urgent challenges we face, and generate understanding on points where we disagree. We believe there is a need to strive for common ground.
We also want to help people work together. The world today is densely populated, intertwined and complex; we can’t simply showcase the ideas of a few and hope that one size fits all. We have to co-create new solutions. A study from the Harvard Business Review discovered that people who belong to co-working spaces report levels of thriving that approach an average of 6 on a 7-point scale. The research cites that this is largely because they found the work they were doing in these spaces meaningful, and they felt part of a community.
Help shape the space
So what will the RSA coffeehouse be like? How can we ensure it fuels great conversations, ideas and solutions? In part, that will be up to RSA Fellows.
In the next couple of weeks we’ll be launching a challenge on our ideas platform (you might be familiar with it if you participated in any of the Citizens Economic Council challenges). Here you’ll be able to submit ideas as to how and what the space could be used for.
You might want to think about:
- Events to encourage co-recreation, consensus reaching or debate around particular topics
- Ways to encourage interaction between people in the space
- How the space could be used to connect with our global network
We’ll let you know when the platform launches, but in the meantime do take a look at the dedicated microsite to find out more about the whole project.
If you have any questions you can email firstname.lastname@example.org