You are most warmly invited to attend this event at which Dr Jane Ali-Knight, Napier University, and Susan Russell, Festivals Edinburgh, will deliver a short illustrated presentation about the 2016 Women In Tourism Survey.
A key aim of the informal evening is to begin a discussion about a potential tourism oriented project bid to the RSA Scotland Venture Fund. This could link with the tourism research in Borders being undertaken by the Scottish Borders Chamber of Commerce, initiated after a recent SBCC meeting addressed by John Swinney, or the proposal being developed around a possible Borders National Park. Other ideas brought for discussion, or which emerge during the evening, will be extremely welcome.
Launched in January 2016, Women In Tourism was created to inspire, motivate, encourage and support women within the Scottish tourism industry. With a lack of research into gender equality within tourism, the first piece of activity for the organisation was to develop a survey to identify the biggest challenges and opportunities for women within the sector. Existing research had estimated that 60% of those working within the tourism industry were female, but only 6% were in senior or board-level positions. Do join the RSA to hear and debate the results.
If you have any questions, please contact Ann Packard: firstname.lastname@example.org
Location: Saltire Society, 9 Fountain Close, 22 High Street, Edinburgh, EH1 1TF
Guests are of course welcome but should please register individually. The building is wheelchair accessible but there is no adjacent parking. There are limited spaces in nearby streets. A variety of buses run nearby: route 35 up the Royal Mile and a variety at North and South Bridge. Access is via either of the two vennels opposite the Storytelling Centre in the High Street. Fountain Close has a series of steps, whilst the downhill vennel, Tweeddale Close, is suitable for wheelchair users.
About the Speakers
Dr. Jane Ali-Knight FRSA is an Associate Professor in Festival and Event Management and the Director of the Edinburgh Institute: Festivals, Events and Tourism (EIFET) at Edinburgh Napier University, Scotland. She is currently leading and developing EIFET operations in Scotland as well as lecturing at universities internationally and facilitating training and development in the field. EIFET’s core activities fall into three main areas: event and festival related programmes; research and publications, and conferences and professional events. She is currently a board member of BAFA (British Arts and Festivals Association) and SEFA (Scottish Events and Festivals Association). A recognised academic, she has presented at major international and national conferences, and has published widely in the areas of wine tourism, tourism, festival, and event marketing and management. She has also edited seminal text books in the area of Festival and Event Management. Current research interests include career destination of festival and event graduates; the use of social media in festivals and events, and the growth and development of festivals and events in emerging tourism destinations. Jane has extensive experience in designing and delivering undergraduate, postgraduate, and professional courses in tourism and festival and event management both in the UK and overseas.
Susan Russell is Marketing Manager at Festivals Edinburgh. She has over 12 years of experience across the tourism and cultural sectors. Festivals Edinburgh is the strategic umbrella organisation for the city’s twelve major festivals. Susan leads on delivering major integrated campaigns promoting the Festival City within the UK and in key international markets and has led on many key projects, including growing the annual PR output from an initial £100,000 PR AVE to in excess of £16m. Susan in January 2016 launched Women In Tourism, a not-for-profit organisation which aims to support, develop, and motivate women within the sector to reach positions of leadership. Susan chairs a committee of nine, with the most recent development the publication of an industry-wide survey to identify the challenges and opportunities for women within the sector. In 2015 Susan graduated from Edinburgh Napier University’s Destination Leaders Programme with Distinction. She is a committee member of Tourism Society Scotland and on the Steering Group of Edinburgh’s China Ready Group.