During the 2012 London Olympics around 70,000 Games Makers volunteered to help to make the 2012 Games a huge success. Their purple and red shirts seemed to be everywhere, and they were heaped with praise as the games came to a close. And rightly so! To put together a sporting event on the scale of the London Olympics to such a high standard would have been impossible without the thousands of budding volunteers. This spirit of volunteerism didn't just appear overnight. Over 250,000 people applied, nearly half of whom had never volunteered before. Committed volunteers are out there, but often they are not given the recognition or publicity that their commitment deserves.