With Mark Lund, Patrick Barwise, Jon Alexander and Ed Mayo
The RSA and the Advertising Association bring together a high-profile panel to ask if it's time for advertising to strike a new deal with the society it serves?
Speakers: Mark Lund, co-founder and managing partner, Now agency and former CEO of the COI; Patrick Barwise, Emeritus Professor of Management and Marketing at London Business School and chairman of Which?; Jon Alexander, co-author of the WWF-UK,/ PIRC report "Think of Me as Evil? Opening the Ethical Debates in Advertising"; Ed Mayo, Secretary General, Co-operatives UK
Chair: Matthew Taylor, chief executive, RSA.
Robert Putnam explores the cultural and economic factors that are contributing to the persistence of inequality, and asks: what can be done to address the widening ‘opportunity gap’.