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Why Creativity is the New Economy

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  • Creativity
  • Economics and Finance
  • Technology

Richard Florida is director at the Martin Prosperity Institute and professor of business and creativity at the University of Toronto and NYU

Dr Richard Florida, one of the world's leading experts on economic competitiveness, demographic trends and cultural and technological innovation shows how developing the full human and creative capabilities of each individual, combined with institutional supports such as commercial innovation and new industry, will put us back on the path to economic and social prosperity.

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