What are the ABCs of persuasion?
Bestselling author Dan Pink shows us how to influence others more effectively; it’s as simple as A-B-C. Whether we're employees pitching to our bosses, parents and teachers cajoling kids, or politicians presenting new policies, we can all improve the way we persuade others.
Voice - Daniel H Pink
Animation - Cognitive Media
Video
You are welcome to link to, download, save or distribute our audio/video files electronically. Find out more about our open access licence.
Related media
-
Jonah Sachs on How to Take a Risk and Succeed
Creativity guru and founder of Free Range Studios, Jonah Sachs argues that ‘safe thinking’ ultimately causes failure, and shows how we can unleash our boldness and creativity to tackle systemic challenges.
-
Jody Williams on Activism
What if you really could change the world? Jody Williams, Nobel Peace Prize winner, firmly believes that each and every one of us can and should contribute to creating a better world. In this empowering RSA Short Jody explains why it is so important to strive to make a difference.
-
Dan Pink on Persuasion
Bestselling author Dan Pink shows us how to influence others more effectively; it’s as simple as A-B-C. Whether we're employees pitching to our bosses, parents and teachers cajoling kids, or politicians presenting new policies, we can all improve the way we persuade others.
Be the first to write a comment
Comments
Please login to post a comment or reply
Don't have an account? Click here to register.