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Creativity is inherently human. Turning our ideas in action, and watching them have positive impact in the world, is for many of us, what true fulfilment in life is all about.
How could more of us access and unleash that creative power? What are the obstacles to bringing our lightbulb moments and passion projects - whether for a business, a campaign or social venture - to life?
Innovation experts Martin Amor and Alex Pellew visit the RSA to offer practical tips, from building confidence to accessing support, for turning ideas into reality.